Over 10 years we helping companies reach their financial and branding goals. Onum is a values-driven SEO agency dedicated.

Business Operations

How to develop the mindset for success

The little known, scientifically proven way to achieve greater success in life and business


The year was 2002, my hair was a little thicker, my boogie boarding skills a little sharper. I entered the world of financial advice as a fresh-faced kid eager to leave my mark. I’d always had plenty of confidence as a kid and remember feeling like I had the world figured out.

However, I was about to be served a big slice of humble pie.

Having begun my financial services apprenticeship a few years earlier working for ING in Sydney, coinciding with the Sydney Olympics, I left behind a half-finished apprenticeship with Superannuation administration and began a new apprenticeship as understudy to a stalwart of the financial services industry – Jeff Brown. Despite being my Uncle, Jeff certainly didn’t afford me any preferential treatment. But what Jeff lacked in sensitivity, he most certainly made up for in wisdom.

Little did I know at the time, through Jeff I was being exposed to concepts and a way of thinking that were light years ahead of where the rest of the world was at. Far more philosophical than the tough love I’d become accustomed to whilst administering super contributions and establishing new members within Corporate funds, they were things that would have a profound impact on my personal development and would deliver results in all areas of my life, as they continue to do to this day.

After making an absolute mess of just about everything I touched, Jeff pulled me into his office around six months into what was looking like being an even shorter apprenticeship than my first.

I could feel a lump growing in my throat.

He didn’t hold back.

What I learnt that fateful day, in amongst the spit flying across his desk in my direction, was something so incredibly powerful yet so amazingly simple.

“You’ve got two ears and one mouth, it’s time you started using them in proportion.
Look around this office, you’re surrounded by more grey hair than the local Probus meeting.
You’re surrounded by people who have already figured out how to successfully do the things that have been asked of you…
…and before you start feeling sorry for yourself – this is not the time to be to be kicking stones, this is the time to realise the only thing standing between you and becoming a success is your mindset.”

What the hell is mindset I thought? Before I could meek out the question I’d wanted to ask, Jeff slid a dog eared, coffee stained book across his desk and left me in no uncertain terms about what I needed to do next.

As I would come to learn through reading the book Jeff had given me that day, was that the only thing that stands between you and the success you craved in life was the absolute belief that you are in control of your own ability – that you can learn and improve. That you can figure it out. Something now commonly referred to as a ‘growth mindset.’

As the challenges have grown – challenges like starting and growing a business – the importance of possessing a growth mindset has only increased.

If you find yourself struggling with any of the many challenges business owners face daily, such as:

  1. How to grow your busines profitably
  2. How to more predictably generate new sales
  3. How to cope with the seemingly endless list of demands placed up on your time.

Carol Dweck, the Stanford psychologist renowned for her research into belief systems, agrees that mindset is what differentiates those who reach their goals, from those who accept a life filled with far more struggle than is necessary.

It is through her extensive research, that Dweck concludes “belief systems about our own abilities and potential – fuel our behaviour and predict our success.”

In the wildly popular ‘Mindset: The New Psychology for Success’, Dweck writes:

“For twenty years, my research has shown that the view you adopt for yourself profoundly affects the way you lead your life. It can determine whether you become the person you want to be and whether you accomplish the things you value.

Believing that your qualities are carved in stone — the fixed mindset — creates an urgency to prove yourself over and over…

There’s another mindset in which these traits are not simply a hand you’re dealt and have to live with, always trying to convince yourself and others that you have a royal flush when you’re secretly worried it’s a pair of tens.

In this mindset, the hand you’re dealt is just the starting point for development. This growth mindset is based on the belief that your basic qualities are things you can cultivate through your efforts. Although people may differ in every which way — in their initial talents and aptitudes, interests, or temperaments — everyone can change and grow through application and experience.”

Remember most of all, that it is a growth mindset that allows you to invest your energy in looking for better ways, in finding answers and solutions to life’s biggest challenges – energy that would otherwise have been wasted on fear, worry and self-loathing.

Are you ready to take your business to the next level? Would you like access to someone who has identified the roadmap for growing a successful, highly profitable, award-winning advice business?

Claim your free, no-obligation strategy session with nationally recognised entrepreneur and digital marketing guru Daniel Brown – simply email daniel@marketingbrandingsales.com to claim your spot today.



DISCLAIMER: All the information on this website is published in good faith and for general information purpose only. MBS Advisory does not make any warranties about the completeness, reliability, and accuracy of this information. Any action you take upon the information you find on this website (www.marketingbrandingsales.com), is strictly at your own risk. MBS Advisory will not be liable for any losses and/or damages in connection with the use of our website. From our website, you can visit other websites by following hyperlinks to such external sites. While we strive to provide only quality links to useful and ethical websites, we have no control over the content and nature of these sites. These links to other websites do not imply a recommendation for all the content found on these sites. Site owners and content may change without notice and may occur before we have the opportunity to remove a link which may have gone ‘bad’. Please be also aware that when you leave our website, other sites may have different privacy policies and terms which are beyond our control. Please be sure to check the Privacy Policies of these sites as well as their “Terms of Service” before engaging in any business or uploading any information. By using our website, you hereby consent to our disclaimer and agree to its terms. If you require any more information or have any questions about our website’s disclaimer, please feel free to contact us by email at hello@marketingbrandingsales.com.



Leave a comment

Your email address will not be published. Required fields are marked *